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Transforming customers’ business – New distributor for ALLU

ALLU is proud to announce that the Qld Rock Breakers division of RD Williams is its new distributor throughout Australia. The company will not only be supplying a comprehensive range of ALLU Transformer and Processor attachments, but will also be providing full aftermarket care, spare parts and dedicated customer service.

ALLU’s world leading Transformer series needs no introduction; but now customers throughout Australia will be able to benefit from even greater levels of support through its new distributor, RD Williams (RDW). The appointment of such a professional and experienced industry distributor reinforces ALLU’s commitment in providing even greater levels of customer focus. It further enhances locally focused customer support, whilst at the same time enabling customers to benefit from dealing with a truly global company.

Based in Brisbane, servicing clients nationwide, RDW is considered to be an industry leader when it comes to earthmoving equipment solutions. Founded in 1988 by Rod Williams and Dick Karreman, RDW has successfully been established as a people first organization, committed to its people and its customers, providing quality solutions in everything it does.

By using four dedicated business units, the RDW team uses its extensive industry knowledge and problem solving skills to find the best solution for its clients’ needs: Now an established name through Australia, RDW is able to provide levels of services and support which are synonymous with the ALLU brand.

In practical terms this means that as well as RDW providing ‘point of contact’ customer support, when the situation requires it, the company will be able to call on round the clock assistance from ALLU’s Finland based technical support department. This will further enable customers to benefit from the specialized advice and assistance that has made ALLU the world leading supplier of material processing attachments – the Transformer and Processor series.

Of the appointment of RD Williams, Marjut Lindroos, group marketing manager states: “We are sure that the combination of ALLU equipment and global aftermarket support, together with the local knowledge and industry expertise of RDW, will enable ALLU customers throughout Australia to benefit from a winning combination.”


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