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Fisher Engineering, SnowEx® to Run Pink Equipment Promotion to Support Breast Cancer Awareness Month

Fisher Engineering, the manufacturer of FISHER® brand snow removal and ice control equipment, proudly announces the support of Breast Cancer Awareness month in partnership with SnowEx®.

During the month of October, Fisher Engineering is running a special promotion featuring limited-edition pink FISHER XV2™ v-plows and pink lift arm kits. Fisher Engineering will donate $100 from the sale of each pink XV2 v-plow and $50 from the sale of each pink lift arm kit to the Maine Breast Cancer Coalition, where purchasers can choose to make the donation in memory of a person that has been affected by breast cancer. 

In addition, attendees of the 2017 GIE+EXPO, October 18-20, in Louisville, Ky., can purchase raffle tickets for a chance to win a limited-edition pink FISHER XV2 v-plow or limited-edition pink SnowEx V-Maxx™ G2 VX-1500 spreader.

“We are committed to supporting the prevention and treatment of breast cancer, a disease that impacts hundreds of thousands of families across the country,” said Mark Adamson, executive vice president of commercial snow and ice for Douglas Dynamics. In partnership with our customers, we’re excited to donate funds raised through our limited-edition plows, lift arm kits and a special raffle at GIE to help bring critical awareness to this devastating disease.”

Tickets for the raffle can be purchased for $10 at the Komen Booth located near the food court. Attendees who purchase two tickets will receive a free FIND A CURE knit cap while supplies last. All proceeds from the raffle will be donated to the Kentucky Affiliate of Susan G. Komen.

For additional information on FISHER snowplows, visit
For more information on SnowEx spreaders, visit


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